Pete Davis | TradeZero Web Trading UI
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TradeZero Web Trading UI

Financial Markets, UX, Web Design
About This Project

TradeZero is an online brokerage which provides stock, ETF and options trading. I worked with them to create their web-based trading platform.


The challenges for this project were numerous:


  1. The platform needed a single interface that was also flexible enough to accommodate traders with very different workflows.
  2. It needed to be comprehensive, yet also minimize load time in the end user’s browser.
  3. And it needed to accommodate both beginning and professional traders.


My role included developing a full set of comprehensive wireframes and designing the user interface for the stock, ETF and options trading features.